Type of Fellowship: General
Year of Fellowship: 2011
Natalie is a social entrepreneur, author and business coach. She is Founding Partner at A Very Good Company, a Social Innovation and Campaigns consultancy she co-founded in 2010. The company vision is to create a world where people can feel good, do good and live better. This is achieved through helping clients such as Virgin Media, Marks and Spencer and somewhereto_ to do well by doing good. Notable achievements include creating a global campaign to celebrate 'Good' (www.agoodweek.com), writing the government briefing paper that catalysed StartUp Loans, creating an internal CR brand and campaign for Channel 4 and training over 20,000 employees in health and financial awareness for Marks and Spencer.
Natalie is a Trustee of UnLtd, The Foundation for Social Entrepreneurs and a Board Member of Wayra UnLtd a 'tech for good' accelerator programme funded by O2 Telefonica and the Cabinet Office. Prior to starting A Very Good Company, Natalie led on the development and launch of Virgin Media Pioneers, a million-pound partnership between Enterprise UK and Virgin Media to set up an online video-sharing platform for young entrepreneurs. In a previous role for the company, she launched 55 student enterprise societies, the AoC Beacon Award for Enterprise, a national campaign called Students! Make Your Mark and ran enterprise workshops in Vietnam and Jamaica.
Natalie’s own journey in entrepreneurship started at the age of 19 and by 21, she had raised enough capital to set up a Morgan De Toi retail franchise in Lancaster (all whilst studying for her final year at university). Natalie’s first book, Seven Steps to Running a Successful Business, published by HarperCollins was released in May 2014. A City University Broadcast Journalism grad, she is a columnist for Management Today and London Loves Business.
Take a look at Natalie's research
Personal website/ blog: Www.howshemoves.co.uk
Current principal role: Director
Current principal organisation: A Very Good Company
Other leadership role 1: Trustee
Other organisation 1: UnLtd
Other leadership role 2: Trustee
Other organisation 2: Big Lottery Fund
Other leadership role 3: Chair
Other organisation 3: NCVYS
Research: What does 'Making Good Society' mean?
Research topics: Campaigning; Citizenship; Community development; Corporate social responsibility; Leadership; Private sector; Social enterprise; Values;
Secondment host: The Guardian